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& nbsp; & nbsp; & nbsp; Adidas favorite saying is "impossible is nothing", but this can not really happen to them - adidas, 1948 inception, has gone through a full 58 years of wind and rain Road, Nike , born in 1972, just 34 years history of struggle, but firmly secured the top spot in the world; Adidas has always been inextricably linked with football, sponsors many top soccer league, but in 2004, in the European football market Nike first with 35% of the share exceeds the Adidas 31% ...... Adidas felt an unprecedented urgency. But the German people's will can not be ignored, the upcoming World Cup in Germany, outside the stadium's big winner is none other than the non-Adidas, the company expects revenue to their World Cup will bring more than expected, Adidas football to use his name, But this is not enough, Reebok teamed up 3.1 billion euros, as a springboard, and then straight into the venture, to enter NBA. Germany local time on April 11, Adidas headquarters in Frankfurt announced that it has signed a $ 400 million agreement with the NBA, in the next 11 years, Adidas will become the NBA league official sponsor in the future NBA league arena, the audience not only can see Nike, Champion and other brands, you may also see Adidas Basketball supplies. Adidas To prove to the world: NBA, I can! scramble for resources will inevitably collide are committed to sports brand, is the industry leader, impact on competition for resources generated by the case of human, Adidas traditional strengths field football and track and field, soccer is the world's most attractiv Cheap jordans online air jordan 11 blackout for sale e sports, its market value is inestimable, as the industry leader Nike will not stand idly by, Nike football products sales reached about $ 1 billion, while the English Premier League club Manchester United, Arsenal have also signed a cooperation agreement with Nike. Although, in terms of team sponsor Adidas advantage, but not the same in terms of players, Nike under capital Genghen greater. In the global market, still we occupy the leading position of Nike, Adidas ahead of the competition in order, in their traditional areas of strength in the course doubly operate, hold their own stronghold, while outward expansion. In the basketball market, although early in the 30s of last century, Adidas has been in the global market sales of basketball shoes, but compared to Nike and Adidas but somewhat vulnerable. Ever since Nike signed Michael Jordan, Nike stable position in the global commodity markets if Tarzan basketball, the most popular sports in the United States since the NBA favorite Nike as the host apparently ??????? have more advantages, particularly in July 2003, Nike to $ 305 million after the acquisition of a wholly-owned sports shoe manufacturer Converse company, what opened the distance between the competitors. Now Jordan is Get the lead out, never again allowed to Nike, Adidas basketball unmatched Happy Kingdom, 3.1 billion euros together also reasonable Reebok Reebok since 2001 has been to the NBA official clothing basketball and other supplies, Reebok, Adidas joining may help achieve a breakthrough in the Nike basketball field, at present, Reebok and Yao cheap air jordans Ming, NBA star Iverson signed a contract, it can be a good start. distribution channels evenly divided In the above channels and terminal sales, Adidas and Nike can say different, par. Take in the Chinese market, Adidas and Nike have abandoned the high-end trend posture, lowered figure looks from the channel, increasing the strength of the media, sales network construction and terminal image promotion. Adidas since 2000, it has been the major cities in the country to promote the "street basketball activity", locking young people aged 18-25, each of a basketball game are very popular, so that the brand vibrant. Recently, the brand and continue to intensify efforts to promote the game extended to some of the major western cities, such as street Chengdu, Xi'an and other places can often see the Adidas brand presence. Nike did not back down, ordinary people are now CCTV Nike advertising the public do not know, but the hero is not the same for each period, so the whole Chinese people, can become the spokesman for Nike, but the condition is not too harsh Nike civilian route no less "Super Girl," the popular night. according to the successful experience of the sporting goods industry, excellent brands and products must first obtain the best display of results in excellent products terminal stores, thus win market initiative and consumer confidence. However, who can have access to excellent stores or stores to get the best position, but also depending on the degree of influence and operation of the brand strength, to do the operation in specific modalities, basically air jordan 11 space jam for sale in order to form the main chain of Monopoly games, in which aspect, Adidas and Nike is difficult to separate Zaichou Mao Yin to. strategic planning winner Adidas: capture cheese urgent Adidas indeed bite the bullet, do not do Big Brother for many years, and now the time is ripe, turned upside down You should also go to his head, and then, a brewing a long time to win the war finally imminent, had hair. Once upon a time, the world's first pair of skates, the first pair of shoes more clinch first Shuangjiao casting football spikes are from Adidas, especially Adidas spikes screwed type is a very revolutionary concept, people even thought it was Germany 1954 World Cup soccer team has achieved a lot. "Pyramid" type of promotion model, the first brand in visual contact with the athletes, sports teams, major competitions and sports-related activities together in 1980, Adidas' sales reached $ 1 billion. The main product categories of market share as high as 70%. Companies producing 150 different styles of sneakers, 24 plants in 17 countries daily output reaches 200,000 pairs. Adidas products sold in 150 countries. However, after the 1980s, Adidas jogging ignored the rise in the United States the world's largest sporting goods market in this, the number of pyramid bottom of that part of the surge of consumers to participate in running activities, Adidas miss the opportunity, seize the opportunity to make sports rookie Nike, ultimate success.legendary trend brand Undefeated and CONVERSE (Converse) has had several successful cooperation, the two major brands announced o jordans on sale mens nce again teamed up, aimed at creating a tribute to One Star 74 classic shoes high-end series shoes. Inject two brands, eternal classic sports and uniform elements, Converse x Undefeated One Star 74 series, to create a loyal original design of high-end shoes series. Undefeated, founded in Losangeles, has now become a global street brand. Follow the brand history, with its classic Undefeated consistent from beginning to end with the uniform motion elements in every design, the CONVERSE (Converse) cooperation is no exception: One Star 'the 74 series of Converse joint Star' 74 classic One shoes and Undefeated "Military" with the continuation of the uniform wind, the two major brands in the classic elements, giving it a new idea at the same time, the two sides continue to uphold the common and consistent Street skateboard culture essence. Converse x Undefeated One Star 74 series; the full commissioning of material to create suede uppers, equipped with high-end leather lining, while the adoption of woven texture heel support, with stereo Undefeated words, and tongue Undefeated logo, highlighting the two street brand together. its red outsole color collision blue shoes edge stripe design, has added a touch of American style for the shoes. In addition, the series also faithfully restore the details of all the classic One Star '74 original models, including the One Star logo, durable rubber outsole, increased rubber protection and retro heel standard. The series is a joint CONVERSE (Converse) recently by One Star "the 74 shoes to create a joint cooperation gro jordan 3 katrina 2018 up released second models, to the pursuit of quality and creative level of excellence, leading the trend of culture, show the product design bright spots. Stay tuned for the new 74 One Star two in the summer and fall. Converse x Undefeated One Star '74 series of on behalf of the highest level of classical inheritance and creative cooperation, will be held in May 11, 2017 in the brand's official website ( starting the whole network; May 12th sale in the CONVERSE iAPM store. And on May 13th in DOE, Shanghai, JUICE, Beijing, SOULGOODS, Beijing and US17 Shenzhen store simultaneous sale. the suggested retail price is 739 rmb. As one of the classical in 90s, Puma Blaze of Glory is known to all, recently, Puma launched a new name for B.O.G. Limitless shoes, tribute classic predecessors remodeling. The new B.O.G. Limitless uses a more comfortable, breathable upper structure, while the IGNITE slow down system is naturally among the technology lists of these shoes. It is reported that it will be on sale 15 this month, pricing unknown.Adidas X-Hale Mid follows a simple "three stripes" design to enhance the supporting capacity of the shoe body side. The shoe upper is made of full mesh cloth, and the inside of the shoe is filled with foamed material, which ensures the support and comfort of the shoe. The use of Adidas ClimaCool technology, also won't let your feet feel oppressed even in hot weather. The sole of the shoe combines the design concept of PureMotion, which suggests a real soul in the simple appearance of X-Hale. Adidas X-Hale Mid can provid cheap foamposites e low - and middle - strength sports support for basketball enthusiasts, such as training warm-up, shooting exercises, etc. (Editor: Chang fan) The Air Below is the since Tracey Mcgrady joined NBA on the day, people have recognized the gifted high school students are doomed to soar. As Maddie grew up and mature, one by one on his legend was famous, was recalled. Adidas T-MAC series with these legends flourishing, accompanied by a generation of basketball fans growth. Now, the source of the legend, T-Mac 1, has become a classic in the passage of time. 10 years we may have died in 1, the personal independence of conduct in the fans, still shining memory. Maddie 1, re engraved, do you need a reason? Maddie, who fought in the magic in 2002, was at the top of his basketball career. Maddie used the symbol of the wheat dry Stubbs, sharp as a knife break, sometimes elegant and sometimes break dunk fans to prove his genius. 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T-MAC1 replica undoubtedly inherited the 2002 classic appearance design unique and powerful performance, in the design of T-MAC boots, 1 replica toe with Adidas classic "superstar" concept, square shell shape exudes a deep sense of nostalgia atmosphere, on both sides of the upper concave "three stripes" stereo design to enhance the sense of three-dimensional shoe fashion, retro. The outside heel department is embroidered with Maddie's favorite number "1", and everyone can't help thinking of Maddie's peak. technology from the application point of view, T-MAC 1 replica reproduce the classic AdiPRENETorsion System combination, bring super stability and practicability, is still the basketball fans on the pitch by wanton choice. The herringbone outsole pattern design for rapid movement on the pitch provides maximum traction force, so that the action can coordinate the smooth, let you calm in the face of all the sudden change to the movement, to the advantage in the fierce competition, just like the magic of Maddie in 2002. T-MAC 1 for the expression of a generation of basketball genius Maddie tribute successfully engraved, apparently to resolve many basketball fanatics of the acacia, Adidas T-MAC series statistioal 〉The first area in Japan before the Jordan Brand and in the classic retro shoes based on the use of black and white two colors simple presentation, a pair of black shoes with white collocation Swoosh, a double reverse, white shoe jordans on sale online s with black Swoosh. 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This is the second big signing last month, NBA star Shane - Shane Battier after, Peak company Zaiduofali. The order will attract more than 1,000 national brand dealers to participate. & Nbsp; & nbsp; & nbsp; & nbsp; branding perspective of steadily towards the world & nbsp; & nbsp; & nbsp; & nbsp; from the Olympic 2005 since the implementation of international strategy, China The cutting-edge sports marketing session leader - Pick Xu Zhihua, vice president of the industry's move caused nearly two years of special attention, and last year he only succeeded in Olympic sponsorship into the NBA Houston Rockets home, this year more smitten, signed Rockets Players Sean - Shane Battier. According to the person in charge of the Olympic Development Department, currently Peak is the new spokesperson Sean - Shane Battier boots specially developed, it will be Olympic technological innovation, with the world's flagship product, functionality, comfort, professional aspects have greater promotion and breakthroughs to adapt to the NBA almost demanding quality audit needs. & Nbsp; & nbsp; & nbsp; & nbsp; professionals have pointed out, grab one of the world's top basketball tournament all-round depth cooperation, Pick practice worth pondering domestic brands. Among the many sports brand in China, the Olympic brand management ideas will provide a unique international national brand worth learning "Pick mode." & Nbsp; & nbsp; & nbsp; & nbsp; attack based on the European market and Southeast Asia & nbsp; & nbsp; & nbsp; & nbsp; in April this year after the signing of the agents in Australia, Pick Group to explore the international market, then bright sword: September 26, Olympic Branch was established in Italy, the European Marketing Center was officially listed in Italy. Olympic year is expected to open stores in the local area, plan about the next three years to set up sub-Division and stores in France, Germany and other places, the full expansion of the European market. & Nbsp; & nbsp; & nbsp; & nbsp; As the European market for its own brand from China has always run up barriers, so the experts believe that the move is a national independent Olympic brand internationalization process of a major breakthrough . & Nbsp; & nbsp; & nbsp; & nbsp; "early next year we will set up branch offices in Singapore, Singapore standpoint, covering the entire Southeast Asian market." Xu said up against the two key areas in Europe and Southeast Asia, the company sold Special differentiate two separate export department, in order to ensure the two key areas of business development and management. & Nbsp; & nbsp; & nbsp; & nbsp; the challenges of international speculators to change the world sports brand pattern & nbsp; & nbsp; & nbsp; & nbsp; 2006, Chinese sports brand Li Ning and Peak "package" M women's basketball world championships next year champion Australian women's basketball team and the Spanish team. Brand expert analysis pointed out that this can not be said to be a mere chance or coincidence. After China's accession to the WTO, as the representative of China in Olympic sports brands have many brand globalization, marketing, globalization blueprint enterprises into development strategies, the challenges of international brands predators situation has gradually clear.want to make training more efficient? Or better use of working hours? 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